Shannon Larratt is Zentastic

There's a passage in the Bhagavad Gita that reads,

You have a right to your actions,
but never to your actions' fruits.
Act for the actions sake.
And do not be attached to inaction.

It goes on later,

It is better to do your own duty
badly than to perfectly do
another's; when you do your duty
you are naturally free from sin.

Ghandi summarized the above as “do your allotted work but renounce its fruit”. One of the reasons that I help fund events and projects, have sponsorships, internships, and so on — and never (I think?) do paid advertising of any sort — is because I believe it runs contrary to what BME stands for and what I stand for. BME is a community project, and while I think I deserve to do alright, I also feel I have give something back to the community that built it.

I know a lot of you are already aware of this, but instead of running advertising campaigns and paying money to corporations, and doing the normal “business growth” stuff, I want to this year start officially sponsoring athletes and others in the public eye. The very first person to make this list is MMA fighter Mike McQuade who you can check out at IAM:beenthroughit and also at the July 7th RING OF COMBAT 11 a the Tropicana in Atlantic City (and future fights of course).

We're working on a shirt for his team right now; here's the first draft. As soon as it gets his OK, it'll be run, both for him and his team and family, and will be added to BMEshop — and $10 from every shirt sold goes to support his training. Anyway, here's the draft:

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